Contributing WriterWebsite | Location: Cannes, France | Date: January 24th-27th
MIDƐM+: A leading festival, conference and marketplace set on uniting music for a future of dialogue and innovation in the music industry
MIDƐM+ makes a much anticipated return to Cannes, France from January 24th to 27th 2024 when the forum, marketplace and music festival offers endless opportunities for connections, growth, ideation, discussion, learning and success that will drive the music industry forwards.
This newly rebirthed version of MIDƐM+ has been co- created by the community during the prequel edition. It very much represents the voice of the industry and is powered by those on the inside. It will feature a range of immersive events, thought-provoking conferences and impressive live concerts, experiential as well as being business-oriented with real potential for you to expand and grow your brand.
The music industry faces more challenges than ever before and MIDƐM+ is a vital community meet up that helps confront those challenges and propose concrete solutions by bringing together the music industry in one place with top level speakers, thinkers, insiders and experts brainstorming together in collaborative creative formats for an unmissable event. This edition’s theme is DISTORTION and will challenge conventions, discuss the industry’s future business trends and celebrate the disruptive power of music.
Key aspects of the reborn MIDƐM+ have been centred around including all creative & cultural industry, brands, and services; holding a Public Affairs Summit for dialogue, influence, and collaboration; promoting future talent, investment and vocational training of professionals in an academy; leveraging cross-sector best practices and creating business opportunities as well as much more.
MIDƐM+ will ask pressing questions over two days such as what is the Influence of New Technologies on Classical/Written Music? Music’s Worth in the AI Era: Progress or Downfall? Elitism or Equity – The Paradox of the Artist-Centric Model, Music in Gaming & Virtual Realities, Towards Zero: How Festivals are Pioneering Carbon-Neutral Events? The Sustainability of Touring and much more.
Speakers include Sébastien Borget, COO & Co-Founder of The Sandbox, Jean Bourcereau, Managing Partner at Ventech, Srishti Das, Founder of Hivewire, Aranyaka Verma, Founder of Off the Wilderness, Bruce Hamilton, General Partner at Everybody Ventures, Robin Wauters, Founder of Tech.eu, Nick Holmsten, Founder & Co-CEO of TSX Entertainment, Anne McKinnon, CEO & Co-Founder of Ristband, Per Sundin, CEO of Pophouse Entertainment. Oscar Höglund, CEO & Co-Founder of Epidemic Sound, Steve Astephen, CEO & Founder of The Familie and Lorrain de Silva, Managing Director of Best Nights VC.
As part of its mission, MIDƐM+ created the Music Seekers+ (MuSee+) community which enables an active dialogue all year long between worldwide decision makers in the musical industry. This Community meets up once a year in Cannes for this flagship event and is the music industry’s leading international business club and think tank. It brings together key decision-makers in this field, who, as founders and associates of MuSee+, take part in defining MIDƐM+’s editorial line and DNA and develop powerful connections through facilitated networking and community building.
In the lead up to MIDƐM+, any startup founded in or after 2020, with less than 1 million euros in previous equity funding, was invited to enter MIDƐM+ Start-Up Battles, a competition that attracts leading innovations in Web3, Culture, Experience, AI & Impact. 50 finalists have been selected from all those who enter and will receive one start-up registration pass, visibility and pitching time during MIDƐM+ 24 which is another reason why this event is so valuable to the industry.
MIDƐM+ 2024 is set to be the most complete and comprehensive event yet. Anyone wishing to attend can register at https://www.midem.com/midem-register
About HOPSCOTCH
Hopscotch is an international communication group created in France in 1968, led by its founders and managers, all guided by an entrepreneurial vision driven by complementary expertise. The credo of HOPSCOTCH? Global PR”, which is based on a unique mix of digital, events, influence, public relations and marketing services. The company brings together, within its Paris hub, in Lyon, Lille and internationally, more than 800 employees who are experts in all areas of communication: influence, events, activation, digitalization, internal communication, public affairs, marketing services…Convinced that the value of a company or organisation lies in the care given to its relational capital, Hopscotch structures its expertise around its own brand “Hopscotch” (Event / PR / Travel / Decision-makers / Congress / Luxury), and specialised agencies: Alizeum, heaven, Human to Human, Le Public Système Cinéma, Le Public Système PR, Sagarmatha, Sopexa, Sport&Co and Uniteam. Hopscotch is one of the rare communication consulting agencies to have developed an expertise in the production of cultural events such as the “American Film Festival” in Deauville, “Reims Polar”, the “Fantastic Film Festival” in Gérardmer and events gathering a sectorial community such as the “Cyber Week” in Rennes, the “Mondial de l’Automobile”, “l’Usine Extraordinaire” and events with its societal stakes such as the “Etoiles du Sport” or “Solutions COP21”. Hopscotch now has an integrated international network, with 34 offices spread over 5 continents, allowing it to intervene anywhere in the world.Listed on Euronext Growth Paris (ISIN Code: ALHOP FR 00000 6527 8), the group represented, in 2021, a business volume of €153.7 million and €66.9 million of gross margin.
About ALL OVER/PANDA EVENTS
All Over/Panda Events, a subsidiary and branch of the NSG Production holding company, is a production company that has been specialising for over 7 years in the organisation of large-scale events for the general public, with strong and exclusive concepts and high added value. Among these events All Over organises in particular: “Les Plages Electroniques” in Cannes, which now welcomes 55,000 people for 3 days on the beach and at the Palais des Festivals, and which has become an international reference for this type of premium event. The Festival is also available throughout the year in several original concepts such as “Les P’tites Plages” or “Villa Plages”. The “Crossover Festival” in Nice, which has been held in the city centre for 15 years, is now on the agenda of 10,000 people on the Côte d’Azur as the must-attend event of the fall season. Numerous other events are also born from this reference festival, such as the “Crossover Summer” which takes place throughout the summer season in the most beautiful towns of the Côte d’Azur (museums, citadel, ramparts…), or for example the Crossover Live, Crossover Club, Crossover Radio evenings. All Over/Panda events are also at the origin of “La Villa Jamel Comedy Club” which allows to live the stand up in a different way, in a family and friendly atmosphere, during 4 days for 3 000 privileged people in the classified gardens of the Villa Rothschild in Cannes. Beyond these recurring events, the team defines its activity as a box of ideas to develop and improve the practices of the professions linked to events and entertainment: solutions to reduce carbon impact, inclusion, training, awareness, debates, accompaniment of artists… Allover/Panda Events is therefore positioned as a leading operator and reference on its territory of the French Riviera, federator and facilitator of numerous collaborations.
About PIANITY
Pianity is the first French NFT music marketplace where artists and their community come together to create, collect and exchange limited edition tracks. Pianity’s pioneering approach, which includes free listening for all and the ability for musicians to turn their tracks into NFT, offers artists a new source of revenue that allows them to be more independent and connect more deeply with their fans. Through its mobile application, Pianity allows artists and their fans to create music communities where collectors gather in private clubs to share exclusive experiences and participate in the artist’s success. Follow Pianity.com and on: LinkedIn, Twitter, and Instagram